Zynga, the developers of FarmVille, launched their version of Texas Hold ‘Em game titled Zynga Poker across Asia for Asian FaceBook users yesterday.
The game will be available in Mandarin too (Chinese) While the game will be accessible in Taiwan and Hong Kong today, residents living in mainland China will be left out because of the Chinese government’s ban and censorship on FaceBook.
Zynga Poker has over 25 million players monthly globally.
Taking cue from Chinese culture where “number eight is considered to be lucky,” Zynga has customized Zynga Poker for its Asian audience by making jackpots “$880,000, and any player signing up for a new account will start with $8,888″. Even the launch date of 8/18 was calculated taking into consideration the auspiciousness of number eight.
